Mass media can shape public understanding and attitudes toward the environment by reporting on problems, policies and solutions. When media outlets share credible information, showcase local success stories and invite citizen engagement, they help build a culture of environmental responsibility. This role supports democratic decision-making and can put pressure on institutions to act more sustainably.
Option A:
Option A is incorrect because avoiding environmental topics misses opportunities for education and debate on crucial issues affecting society.
Option B:
Option B is correct as it underlines how media can inform, inspire and mobilise people around environmental concerns, which is essential for broad-based change.
Option C:
Option C is incorrect since promoting overconsumption without context reinforces unsustainable lifestyles and undermines environmental goals.
Option D:
Option D is incorrect because hiding pollution problems protects narrow interests at the expense of public health and ecological integrity, contradicting the watchdog function of media.
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