Mass communication in educational context – UGC NET Question

Statements A, B and D are correct, while C is the only wrong statement. A is true because mass communication typically targets large, diverse audiences through media channels. B is true as feedback to mass messages tends to be indirect, aggregated or delayed rather than immediate and personalised. D is true since educational TV, radio and MOOCs disseminate content to many learners simultaneously and are widely treated as mass communication forms. C is false because interactive technologies such as live chats, polls or discussion forums can be integrated into mass media platforms, even if interaction is differently scaled.

Option A:
Option A labels A and C as wrong, misclassifying A which accurately describes the broad reach of mass communication. Since A is a correct statement, this option does not match the pattern of wrong statements. Therefore A and C only is not acceptable.

Option B:
Option B groups B and C as wrong and thereby misrepresents B, which correctly notes the delayed or indirect nature of feedback in mass communication. Treating B as wrong contradicts standard descriptions of mass media processes. Hence B and C only is invalid.

Option C:
Option C lists C and D as wrong, but D correctly identifies educational broadcasts and MOOCs as examples of mass communication. Including D among wrong statements conflicts with common educational media classifications. Consequently C and D only cannot be the right answer.

Option D:
Option D correctly isolates C only as the wrong statement. It recognises that interactive technologies can coexist with mass media, even if the interaction is mediated through digital platforms. By leaving A, B and D outside the wrong set as correct statements, this option accurately answers the question.