Mass communication involves transmitting messages to large,heterogeneous audiences through media such as radio,television or newspapers. Educational broadcasts use these channels to reach large numbers of learners simultaneously,even beyond the formal classroom. The stem specifically mentions TV programmes and radio broadcasts,which are classic examples of mass communication.
Option A:
Interpersonal communication refers to direct,face-to-face or small-group interaction between individuals,not to media-based broadcasts to large audiences.
Option B:
Mass communication allows educational agencies to deliver lectures,documentaries and instructional programmes widely,which is why this option correctly completes the stem.
Option C:
Intrapersonal communication occurs within an individual’s own mind,such as self-talk,and is not relevant to broadcasts.
Option D:
Group communication usually occurs within a small group that interacts directly,rather than through one-way media channels.
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